DRIVING SOLAR GROWTH FOR TRINA SOLAR IN SOUTH AFRICA

Event Overview

Client: Trina Solar

Event: International VIP Launch Event

Audience: 100 Senior Executives, and Media

The Vision

Trina Solar, one of the leading solar photovoltaic manufacturers in the world, wanted to host their VIP clients at a summit to launch its new sponsorship of a Padel Club in Cape Town, South Africa. They needed an event partner who could source an appropriate venue, produce high-quality event assets and deliver a seamless experience, including a gala dinner.

Our Strategy & Approach

From the outset, our focus was on creating an exceptional event. We chose the iconic Mount Nelson Hotel to set the tone for elegance and prestige. Every aspect of the event reflected the brand, from bespoke guest touchpoints to carefully designed collateral. End-to-end logistics were handled seamlessly, covering AV production, catering, and delegate management. To elevate engagement, we produced interactive activations and guest areas, ensuring every attendee was fully involved and inspired throughout the event.

Event Execution

Every element of the event was designed to impress and engage. We sourced and managed the perfect venue, guiding guests seamlessly through the experience with branded installations and wayfinding. The program featured inspiring keynote presentations and a live product showcase, while the launch of the new Padel Club was celebrated alongside SA Cricket legend Dale Steyn.

Our services included:

  • Venue sourcing and management to secure the perfect setting and ensure flawless logistics.

  • Branded installations & wayfinding to guide guests seamlessly through the event journey.

  • Full program delivery, including keynote presentations and an engaging live product showcase.

  • Launch activation to support the grand sponsorship of the new Padel Club with cricket legend Dale Steyn.

  • Gala dinner experience that curated décor, hospitality, and entertainment for a striking evening.

  • Content production consisted of the production of highlight videos and photography for ongoing marketing and promotion.

The Results

Key Outcomes:

Direct Engagement with Target Audience

Enhanced Customer Experience

Trust and Credibility Building

Networking Opportunities

Created a sense of Community

Leads and Sales Generation

Client testimonial

“We worked with you on the Trina Solar event in Aug, 2024 and the experience was excellent. The team demonstrated strong professionalism, creativity, and attention to detail throughout the project. Your team event management ensured everything ran smoothly and delivered a successful outcome. I would be happy to recommend your services, and looking forward the further cooperate chance.”


Hong Wang

Cheil MEA

“We worked with you on the Trina Solar event in Aug, 2024 and the experience was excellent. The team demonstrated strong professionalism, creativity, and attention to detail throughout the project. Your team event management ensured everything ran smoothly and delivered a successful outcome. I would be happy to recommend your services, and looking forward the further cooperate chance.”


Hong Wang

Cheil MEA

“We worked with you on the Trina Solar event in Aug, 2024 and the experience was excellent. The team demonstrated strong professionalism, creativity, and attention to detail throughout the project. Your team event management ensured everything ran smoothly and delivered a successful outcome. I would be happy to recommend your services, and looking forward the further cooperate chance.”


Hong Wang

Cheil MEA

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